数字媒体艺术专业融合了当代艺术、交互科技、数字图形技术等各类综合要素，是艺术与技术高度融合的新型跨界专业。该专业依据传统舞台演出艺术的综合学科优势， 侧重培养运用新媒体技术进行数字演出艺术设计与当代数字艺术创作的专门入才。
数字媒体艺术专业通过对舞台视觉艺术、多媒体投影设计、数字图像设计制作和交互科技的学习与实践，将空间、影像、表演、声音、互动技术等元素融合在—起，在空间、视觉、行为交互上探索符合当代审美趣味的新媒体演出艺术作品。专业主干课程包括：《数字图形设计》《投影与设计》《交互与戏剧》《新媒体演艺设计》等。 专业人才工作范围包括当代数字艺术创作、演出创作团体、各级电视台、网络及影视制作公司及其它数字媒体相关产业。
学院为专业提供了良好的创作实践环境和产学研—体的实践基地，例如：数字演艺集成创新文化和旅游部重点实验室、上海市多媒体演艺虚拟空间合成重点实验室、新媒体交互演艺实验中心、网络交互剧场等。
该专业注重国际艺术交流与实践，每年召开“新媒体演艺创新国际专家学术研讨会” ，定期举行国际顶级行业专家教学与创作工作坊， 培养新型的具有国际视野的当代数字媒体艺术创作与设计人才。
The Digital Media Art program combines all kinds of comprehensive elements of space, video, performance, sound, computer graphic and interactive technology. It is a new cross-field major with a high degree of integration of art and technology. Based on the disciplinary advantages of traditional stage performance art, the major focuses on cultivating specialized talents for stage media visual design and contemporary art. Through the study of interaction in space, vision and behavior, the department experiments with contemporary styles for theatre.
Main courses include: Digital Graphic Design, Projection and Design, Interaction and Theatre, and New Media Performing Art. The scope of professional talents includes contemporary digital art, performance creation groups, TV stations, network and film production companies and other digital media related industries.
The program provides practice environments and platforms for production, education and research, such as: Laboratory of Digital Performing Art, Laboratory of Multimedia and Virtual Environment of Shanghai, Experimental Center of Interactive Art, Network Interactive Theater, etc.
The program focuses on international exchanges and practices. The International New Media Performing Art Conference has been held annually since 2013. During the conference, workshops are open for students to cultivate contemporary digital art ta lent with international vision.
